Just a quick example of Less is More photography.  Shot this on assignment to provide Herbal Life account exec a series of portraits for her promotional materials.  After shooting the traditional studio photos I took her outside and shot her from the North side of the property insuring that the sun at about 2:30 PM would be at her back.  I used a whit Larson 4′ x 6′ reflector at camera right to bring back shadow detail in her face.  The reflector I use was custom made for my by Larson to give me a soft white on one side and bright silver on the other.  Placing the camera on aperture priority allowed my 70-200mm lens to make sure the background would go out of focus. And, notice the beautiful catchlights that give life to the photo.   No hassle photos made for a nice addition to the earlier studio portraits.


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